Glad Midsommar, Mandelfriends!

 We are really loooking forward to the weekend: It’s Midsummertime! One of the most important holidays in Sweden – and probably the most uniquely Swedish one! The main traditional celebrations take place on Friday, including raising and dancing around the midsommarstång.

We hope you have a great weekend and enjoy time with family and friends!

10 Tips for Brand Marketers on Facebook

As Facebook matures as a viable marketing and customer service channel, many organizations and brand marketers are starting to work with social media. An integrated marketing strategy, experience and expert-knowledge are needed to properly turn efforts into success. Learn more about common mistakes and how to get the most out of Facebook.